Airtight is an AI employee that runs your entire customer evidence program. It collects proof, generates case studies, and matches the right advocate to the right deal. No human operator required.
Most B2B teams have hundreds of happy customers but struggle to turn that goodwill into pipeline. The evidence gap kills deals silently.
Written once, outdated in months. Sales reps can never find the right one for the right deal at the right time.
The same five customers get asked for every reference call. They stop saying yes. Your best proof source dries up.
By the time you find the right reference, the deal has stalled. Buyers lose confidence when proof doesn't match their reality.
Running an advocacy program manually means hiring a customer marketing manager. Most mid-market companies can't justify the headcount.
Airtight monitors customer signals across your stack. Usage spikes, NPS scores, support tickets, renewal data. It identifies happy customers and collects evidence automatically.
Turns raw feedback into polished proof. Case studies, testimonials, ROI stats, comparison quotes. All verified, all ready to use in active deals.
When a deal needs proof, Airtight finds the perfect advocate by industry, role, product usage, and burnout risk. The right customer story lands in the right deal.
A customer marketer spends 20 hrs/week managing advocates, writing case studies, matching references to deals, and hoping the right proof shows up in time.
An AI employee handles the entire program autonomously. Proof is always fresh, advocates are never burned out, and every deal gets the evidence it needs.
Customer evidence shouldn't depend on whether someone has time to dig through spreadsheets. It should just be there.